Testimonials

I would like to thank Plimsoll for an excellent market intelligence report based on our company. The data has been very useful in establishing a potential value for our company as well as the value of shares for each shareholder. I will be using Plimsoll in the future as the report is definitely value for money. July 2025.

Vernon Otto | Director | Intravita International Ltd

“Since the first set of Plimsoll reports I subscribed to in 2008, it has become an invaluable resource for me. Plimsoll reports help me understand the dynamics of our core market, and markets that we’re exploring for future expansion. They save countless hours of research, provide valuable analysis and insights, and increasingly point me to learn something that I would have otherwise missed. The team behind Plimsoll are incredibly helpful, too – always quick to serve and assist on unique queries. Plimsoll represents, for me, the best value for money of any industry intelligence subscriptions I keep.”

Jim Ludwig | CEO | Texecom

At PushON we are business intelligence led. We are at an exciting period in our growth and so ensuring that the data we have to work with is as relevant as possible is absolutely essential. Every business has its’ unique requirements though, and not only have Plimsoll been accommodating with supplying us with what we need, they have been unbelievably fast in responding to our requests. This is a great asset for any ambitious business.

Simon Wharton | Business Strategy Director | PushON

I have subscribed to Plimsoll for many years. I wanted to check the financial health of my Company against the Plimsoll Line. I then started to benchmark our performance against others in our industry. I have been able to evaluate the data and learn from the good and the bad and gain an understanding of the actions I need to take and the pitfalls I need to avoid to keep my business in the best shape possible. The staff at Plimsoll are both knowledgeable and helpful. The service they offer has been a valuable tool in running my business.

David Lowe | Managing Director | Carlisle Refrigeration Ltd

As a limited company with a large number of shareholders the ITAL Group Ltd finds that the Plimsoll Analysis provides a cost effective method of determining a start point for share transactions.

James Mullane | Richard Edwards Group LLP

We subscribe to Plimsoll Talat to compare our performance against our peers. Plimsoll's insight gives us a competitive advantage and helped us win a prestigious management award from Deloitte.

Karen Walker | Kestrel Foods Ltd

Plimsoll provides a concise insight into the industry space in which we operate.

Gail Thomas | VP/MD | TW Metals

We use our subscription to the Plimsoll Analysis to benchmark our position within the market and for customer acquisition. With Talat, we have insight into a highly competitive market which has enabled us to secure new business.

Alistair Mulligan | Desk Warehouse

The Plimsoll chart showed a decline in financial health for over the past five years, and they eventually collapsed. 6 suppliers ( my clients) were adversely impacted. The Analyst had explained the financial data and their relationships within the Plimsoll chart and how it impacted other businesses. I had never seen it so graphically illustrated within our field until the demise of the firm I was tracking. Every Plimsoll indicator was correct. Our customers would have benefited from this insight. It may not have changed their approach, but at least they would do so with eyes wide open. (April 2025)

Julian Wiles | Owner | Performance Lenses Ltd

I have used Plimsoll for many years, the service they provide is invaluable for Directors and Analysts to get data from within their trading sector, providing not only the performance analysis by company but also by market industry. This is a must have in these challenging times. The analyst team are a joy to work with and have a wealth of knowledge, providing not only invaluable market insight but have supplied customised reports in the sector that I focus on as a management consultant. I can highly recommend Plimsoll if you are interested in benchmarking your company against your direct focussed competitors. (August 2024)

David Goldring | CEO | Just Business Advice

We think the TALAT platform is really well put together and as promised, delivers all the information at a click that would take hours scouring through companies house and other sources. It is very user friendly, simple to understand and we loved that you can set up additional users. (August 2024)

Kate Dunn | Finance Manager | Kernock Park Plants Ltd

Plimsoll gives us an important view into our industry and how our peers are progressing. It’s also a key educational tool that with the help of their very helpful team keeps us ‘in the know’ of big industry changes whilst seeking opportunities.(July 2024)

John Stephenson | Managing Director | Your Travel Ltd

As a business that thrives on growth it's a tool that the wider team and I find VERY useful. Our growth comes from M&A as well as organically. We use the Plimsoll (TALAT) to search for acquisition targets as well as measure our business against other businesses in the same industry. I would highly recommend Plimsoll to any aspiring business. (July 2024).

Scott Haywood | Director | Deltron Lifts Ltd

I have received support from plimsoll for more than 20 + years. In that time, they are always one step ahead in feeding my requirements about many kinds of financial insights regarding multiple types of customers I am trying to contact and understand, whether importer, wholesaler, retailer, mail order or speciality stores and DIY stores. Plimsoll always lives up to its promises. For me it is like a marriage bureau! Generally, a marriage bureau helps you find a soul mate or a life mate, plimsoll helps in creating an unprecedented financial bond for you in the same way, as a seeker to find the right mate. (May 2024)

Vivek Gupta | Owner | Kairav Living

I’ve been a fan of the work Plimsoll have done for me for a number of years. The iteration was not exactly what I needed to be useful so I emailed and got to speak with David who did what was asked of him, quickly. The businesses we now watch give a great overall picture of the state of play. Those identified with weak financial strength have since gone. It took a few years but we were able to brace ourselves and minimise the potential damage. Over the years the accounts we watch have moved from the wholesale to the retail sectors and Plimsoll have adapted to the changes in our business. Plimsoll is a service I’d recommend any business to take a close look at. And they look after you once you’ve invested your money. (February 2024).

Julian Wiles | Founder & Owner | Performance Lenses Ltd

Plimsoll provide a really useful tool which gives our Directors and Shareholders a valuable insight into our current standing within our industry. We are currently 12 months into a company restructure, with the EOT completion due to be completed by October 2024, so again the Plimsoll analysis provides helpful information. (January 2024)

Robert Page | Managing Director | Greenhatch Group Ltd.

It’s been a great pleasure working with Plimsoll, I greatly appreciate the time spent by the Senior Analyst to explain the data collection/analysis patiently. I really enjoyed talking with someone who takes great care on data integrity, comprehensiveness and meaningful analysis. I wish Plimsoll continued success for many good years. (November 2023)

Market Research Director | MiTek

Pentaxia operates in the highly competitive advanced composite market. We have always monitored other companies in our sector, but it has been really challenging reviewing Companies House filings. Plimsoll has been a revelation, as it brings together all the key data in a digestible form in a fraction of the time. Crucial in a competitive market! (November 2023)

Stephen Ollier | Chairman | Pentaxia

We initially chose to subscribe to Plimsoll analysis to gain more understanding of how we compare to the competitors in our industry based on publicly available financial information which is not very well presented on Companies House. What we actually found was that the interpretation of the data regularly provided by Senior Analyst, David gave us far more valuable insights than we had anticipated enabling us to adapt some of the key metrics in our own business. (October 2023)

Finance Director | Leading Asbestos Specialist

We changed over about a year ago from what was basically a credit check service (which really only gave us basic financial information) which I think was really designed for retail businesses to check out their customers before entering into a contract. As we supply the majority of our products to NHS Hospitals it wasn’t really what we wanted and therefore approached Plimsoll for a trial. Since then we have already used the service on a regular basis and already re-signed for another year. We find it invaluable to benchmark our sales and financial performance against the top 1500 UK medical device suppliers, which gives us enormous re-assurance throughout the year that we are either keeping up with the leaders or beating the poor performers. We like the fact that the reports are updated live throughout the year as those companies post their results and a new analysis is published. The best part for me is the confidential full accounts analysis we get of ourselves every year, which gives us confidence that our strategy is on track. Finally another great service are the monthly updates David Pattison sends us outlining any corporate news and trends, which is really useful rather than the basically static service others provide, after the fee is paid. Give the above I can highly recommend Plimsoll if you are interested in benchmarking your company against your direct focussed competitors which incidentally can be customised. (October 2023)

Chris Pearson | Managing Director | Health Tec Medical Ltd

We chose Plimsoll as we needed a one stop shop to provide the financial analysis we needed on our sector. We use the information to benchmark our own group performance, but also to inform and alert us to possible acquisition targets of the future. The more bespoke 'Insights' analysis provided by the Plimsoll experts are an invaluable service which enables us to bring to life the financial information provided. Navigation of the Plimsoll 'TALAT' site is intuitive and simple. We would recommend Plimsoll to anyone who wishes to have a privileged glimpse behind the curtain of their chosen sector. (October 2023)

Colin Campbell | Group Managing Director | TAC Holding

Plimsoll provide an easy to navigate, low cost system which enables us to keep an eye on financial movements within our industry and those closely related (at both complete and company levels). Their cost model makes this a far more effective way of analysing data than to collate the same information inhouse. When additional, more granular detail is necessitated, they are quick to get hold of and timely in their responses. When conducting our own financial due diligence assessments of our supply chain, Plimsoll are consistently retained as a value for money, informative product. (October 2023)

Alex Howard | Head of Operations | HATS Group

As we have developed and grown Wake Marine’s business in recent years, it has been very useful to compare our performance with similar firms in the ship broking field. Plimsoll’s large data base of companies and its excellent analysis allows us to do just that – particularly in the areas of turnover and profitability. (July 2023)

Steve Lavallin | Chief Executive | Wake Marine Ltd

I discovered Plimsoll through word of mouth through my solicitor, who was helping me sell my shares for a company I co-founded, and I needed an independent third party to provide a valuation. The turnaround time to finish the report was within 24 hours which was fantastic. The analyst I was assigned, Kevin Solomon, was incredibly responsive to emails and when I rang with questions, he always provided instant answers on the phone and clearly was very knowledgeable on the subject. I was also astounded with the level of detail within the report, I was expecting one to two pages of calculations and a result, instead I got 50 pages with explanations of how they calculate the value, the metrics used and even comparisons of my company to others in the sector. All this information was very well presented and easy to read. I would absolutely use Plimsoll again in the future without hesitation and will suggest them to others. (March 2023)

Ashley Weet | Director | JV Controls Ltd

I approached Plimsoll to undertake a Valuation project for my company Valens Pay. The analyst I dealt with, ensured that the brief was adhered to and provided me with the completed project on time, and I found the whole process was straightforward. The report was comprehensive and set out the detail of the methodology and then compared us to our competitors which also re enforced the work by benchmarking it. Overall, I was very pleased with the work Plimsoll completed for us, we will definitely return in the future as our business evolves and I would not hesitate to recommend them.(March 2023)

James Holmes | Owner | Valens Pay

We’ve used Plimsoll for a little while, and had found it very interesting. However, as a result of asking a question about why some measures were chosen over others, I had a brilliant conversation with the senior Plimsoll Analyst, David Pattison. He opened my eyes to a wealth of information available in terms of benchmarking reports and hints and tips about how to leverage the Plimsoll model functionality. As a result not only will I be able to spend more time on analysis rather than producing insight, we will also have at our fingertips a comprehensive view of how the market is performing in our sector. It was an hour incredibly well spent, and means that I am now more eager than ever to open the emails from David and to pour over the insights. (February 2023)

Jo Finch | Finance Director | Stanton House

I have been a long time user of Plimsoll. I find their reports very insightful and detailed. It really helps me get to know an industry and the movers and shakers in that industry. Furthermore, I have always found the people I deal with at Plimsoll to be very friendly, very helpful and very efficient. (January 2023)

Jane Pover FCCA | Director | Frazer Hall Corporate Finance

I think the Plimsoll Board Report is concise, precise, very informative and excellent value. Your service is second to none and the Plimsoll team are a pleasure to work with.

David Bramhill | Executive Chairman | Union Jack Oil

If we hadn’t found the Plimsoll Analysis we wouldn’t have been able to gather the information we needed as a business to grow our company. Since using Plimsoll, it has even taught us more aspects to look at rather than just looking at the size or the sector of the business. Plimsoll has helped us endlessly and has even opened our eyes to other parts of the “acquisition world” we never would have thought of! "It sounded too good to be true… but now we recommend Plimsoll to many of our associates when they are looking for help because of how much Plimsoll has helped us.

Jess Scott | CEO | Oracle Solutions Ltd

The valuation report is most comprehensive and just what I was looking for. I want a valuation with you every year as it is really helpful for growing my business.

Robbie O'Keefe | The Football Academy

We achieved spot-on the overall value that your research had suggested. Your company Valuation report turned out to be more accurate than we expected.

Andrew Jacobs | A Poortman (London) Ltd

I see the Plimsoll Analysis as a starting point when identifying acquisition targets. The industry ranking tables help me identify suitable targets quickly in line with our criteria.

Richard Stoughton | MD Crossflight Limited

Trading up to TALAT is a no-brainer. Dynamic access to the data throughout the year must be more valuable than an occasional snapshot.

Howard Lickens | CEO | Clear Insurance Management Limited

Amazed by the amount of information on competitors and how they are doing.

Peter Natt | Monarch Dental

Besides the really useful material in the report, the major plus of subscribing to Plimsoll is the excellent customer service, you are an excellent example of what customer services should be.

Peter Huggins | Cilt (UK) Ltd

Thanks for the report, you provide a great service so well done – happy to keep passing on your company details.

Steve Wright | Performance improvements

This is the first time that I have received a report and I just wanted to say that I was very impressed with the service. It was very slick with the turnaround time being very impressive.

Andrew Plant | Thomas Plant (Birmingham) Ltd

I approached Plimsoll on a Sunday afternoon, after searching online for a relevant company to potentially value my business. Plimsoll offered to send me a sample report (which any potential customer could use to assess the nature of the full report) which they did, early on the Monday morning. The report was followed up with a call from Kevin Solomon, one of the Plimsoll analysts, and I reviewed this very comprehensive sample report and discussed my requirements with him. Kevin was very approachable and quickly understood my requirements. We discussed specific matters relating to my business and I duly appointed Plimsoll to undertake the valuation of my business. To support the valuation process, I supplied relevant accounting information and also some ‘non standard’ further accounting and sales information which enabled Plimsoll to build their informed valuation. I contracted for their four day turnaround for the delivery of the report and it actually arrived within three days! After reviewing the very detailed report, I spoke with Kevin on the phone about a required change of emphasis within some of the text and within 24 hours I received the final version. I would very happily recommend Plimsoll to any parties that require a business valuation, they were at all times, understandable, approachable and very professional.

Stephen Glover | Director and Owner | Glovers Newspapers Ltd